Savvy shoppers know the two golden rules of the supermarket: shop the perimeter, where the fresh produce is stashed, and never go to the grocery store hungry. Now, a series of new studies adds a third rule: eat an apple before you shop.
Tag: shopping
‘Location, location, location.’ How where you live influences how you shop online.
In the digital era, there’s no doubt consumers are more connected to each other and to global retail brands than ever before.
But despite this connectivity, researcher David R. Bell makes the case in his new book, “Location is (Still) Everything,” that the neighborhoods we live in — and the acquaintances we encounter there — still have deep influence on how we shop.